Mittwoch, 30. April 2014

Cristiano Ronaldo and brands

Some of PR people love him, some hate him.
Cristiano Ronaldo as a symbol for sexy, bold and successful. 
Here some most interesting campaigns:

Armani:


Pepe Jeans:


Nike:




To hate Ronaldo may also be a seller.
However, after this voodoo campaign of Pepsi Sweden, most of Portugal fans were boycotting the products of Pepsi. So the brand had to apologize Ronaldo and take the campaign off: 





Dienstag, 29. April 2014

Boiler Room and Red Bulls´ PR

The idea of Boiler Room was to play club music in a small room and to stream it on the web.
For the first time, people living outside of London, Berlin, Detroit or Los Angeles, without a big choice where to go on Fridays´ night, could watch and hear the DJs live and enjoy the party. 
For the musicians without any audience it was a chance to get one. 
The idea became a phenomenon and the parties kind of prominent very soon.

Red Bull, known for its´ strong PR based on extreme things, supports also these parties on its´ radio. Here some snapshots:

With bonobo:


Nicolas Jaar:


With DJ Max Graef:


Swindle:


DJ Rocc:


Or Vacula:


To follow Boiler Room:

Freitag, 25. April 2014

A kind of You

Some time ago I wrote about humanizing pets. 
This, what we consider as a fancy trend, is in fact a part of a cruel tradition.
In Japan monkeys are dressed and trained to act humanlike to ask for the money from the bypassers.
´A kind of You´ is the protest series of Japanese photographer Perttu Saksa:    





The animals, dressed like humans, sit there alone:



They don´t have any stage, their theater is the dirty street:



Chained and alone:



Very deep pictures, those which You don´t forget that easily. 


Donnerstag, 24. April 2014

The modern nude

I wonder why, if I search for ´naked´on Google, the porn is what I get.
What´s the difference between porn and naked?
Someone said last time the fashion has nothing to do with sex. Neither has erotic. Being naked has been accepted in visuals as a sign of natural origin of the human and his freedom, so we may admire it and enjoy its´beauty.

The most impressive naked images by Katerina Plotnikowa:



Naked and harmless:



When I see this image I guess I´m steel dreaming:


In common with Mother Earth:


Frederic Dargelas confronts naked with some industrial views:



Naked, alone and peaceful:



Naked and ashame:


Erotic and nude has so many different meanings and expressions of thoughts and feelings.
I guess we may be happy living thees days. 

Montag, 21. April 2014

Art: Females and animals

The beauty of a woman and the nature inspired artists for a long time.
In the end of 19th and beginning of 20th Century women started to be interested in their image in the culture. 
One of them, considering womans´ beauty as nature creation, was an English painter, Evelyn de Morgan. One of her paintings are ´Mermaids`:


The last decade shows how much of this subject inspires the artists by now. Female and nature beauty belong together:

Very sensual images of Aleksandra Tuhacheva, inspired by forest fauna:



 Female as an aggressive ´sucker` by Carly Wong: 


Karolina Wojaczek-Jerglas´ image appears as elegant an distinguished: 


By edeneo womanizing a man by putting him some make up and a horse harness:



Those several pictures show the works of Berlins´ sculptor Iris Schieferstein. The artist makes her heels from the pieces of dead animals: 


Composed with replica guns they have something very feminine, and dangerous at the same time:



Especially Lady Gaga loves them.






Samstag, 19. April 2014

Campaigns: unicef


Some days ago I wrote about the action of the fashion world made for Unicef.
Unicef is the most successful charity organization. And although it´s charity, it has a really brilliant marketing. 
Here some Unicefs´ campaigns:

´ If you don’t fight child abuse, who will?´:


“Bad water kills more children than war.”:


Against children fighting:


Against children in sex work:


`He wants to be a student, not a child soldier´:


For more brilliant marketing ideas view







Donnerstag, 17. April 2014

Persons: The Mileybieber

As statistic says, Justin was for a long time before Miley.
However, thanks to her image metamorphose, 2013 Miley went on the first place between them two.

Miley started to provoke:



Her new clips made her even closer to Madona: 


While Justin has been acting like any teenager:


And made himself to young-handsome:


The best part of the story, however, is that those two are actually very similar:


These pictures have been showed by MTV.


Here my favorite image, Mileybieber itself: